Time to stop saying what we mean

I think by now it should be clear (if it wasn't already in Orwell's day) that irony is no prophylactic against groups like "Swiftboat Veterans for Truth." It's time we take another strategy. What would Sun Tsu do? The invaders have seized the square, so we circle round to invade their homeland. i.e. I want to see secular gay groups assuming names like "Fundamentalists Against Faggots." I want to see Angela Davis leading "Midwestern Businessmen Against Negro Agitators." What happens when political money starts to flow to the wrong postboxes and PayPal accounts? What choice will conservatives have but to rush back to re-occupy their thrones and to fly their true colors?